Default and differentiatedBY STEPHEN FAY | FRIDAY, 5 MAY 2017 2:15PMAs competition heats up in the default superannuation segment, the base entry products will need to be infused with more fund character over and above the minimum requirements ... Upgrade your subscription to access this article
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Leading the way
SHARON DAVIS
NON-EXECUTIVE DIRECTOR
FUTURE GROUP AUSTRALIA HOLDINGS PTY LTD
NON-EXECUTIVE DIRECTOR
FUTURE GROUP AUSTRALIA HOLDINGS PTY LTD
Sharon Davis has always been fascinated by the human condition; it has driven her passion for people, her career, and building a better future for the next generation and beyond. Eliza Bavin writes.









Completely agree Stephen. To prosper in the future default super funds will need to develop their 'personality'. This personality will need to be aligned to their actions (including investments), their features, service delivery and importantly their specific target market.